Community Management in a Time of Crisis

When a crisis hits, things move quickly, and with the internet that speed is increased exponentially. Without careful monitoring, a situation in your online community can spiral out of control,

Can Radio Really Boost Search Performance?

At the NAB/RAB Radio Show in Atlanta, Ed Gorman, Client President & Managing Director of Carat USA, said, “Radio had the highest correlation to increasing search” compared to any other medium they used.