The Challenge
For 50 years, the renaissance festival has been an annual MN tradition. It attracts die hard fans of everything medieval from a 5 state area and beyond. Over the years, their website had become outdated and lacked easy navigation for information.

The Campaign
The Renaissance Festival teamed up with us to design a custom website incorporating beautiful photography from their events. The new website is mobile responsive and conveys a feel for what someone can expect when attending the festival. We created a calendar for daily events as well as weekend themes so festival goers can plan their outfits.
The Results
With the launch of the new website the Renaissance Festival had a lower bounce rate, more pages per session, and higher visibility in search results.